I have over 30 years of marketing, communications, business development, and advertising experience in international and domestic business-to-business, business-to-consumer and non-profit organizations. After I achieved my MBA, I applied my marketing leadership in Fortune 500 companies, such as, AT&T, American Express, Rockefeller & Co., Lucent Technologies, and Dun & Bradstreet. My experience covers the full range of marketing functions, such as, market planning and implementation, building brand, new product and service launch, public relations, email and direct marketing, customer retention and acquisition, website design and development, social media, market research and segmentation analysis.