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Marketing Part 1: Developing Your Marketing Plan - 03/19/2025
Live Event (online)
Date & Time: March 19, 2025, 12:00pm EDT
Cost: $0.00
Duration: 90 minutes Language: English Register Now
About the event

Many entrepreneurs struggle to sell their products or services effectively, but it doesn’t have to be this way. This dynamic webinar will guide you through building a marketing roadmap that sets your business up for success. Learn how to identify your ideal clients, create a compelling value proposition, conduct competitor analysis, and implement strategic pricing that drives profits. This session, provides actionable insights to help you confidently begin drafting your marketing plan.


Attendees will gain:

  • A clear understanding of target customer identification and segmentation.
  • Techniques for researching and analyzing competitors effectively.
  • Strategic approaches to pricing that maximize profitability.


Register today to start building your marketing plan!


Registrants receive access to webinar materials and a recording of the event.


This webinar is part of SCORE’s Small Business Essentials (SBE) Webinar Series. The series equips aspiring entrepreneurs and small business owners with the tools and knowledge to succeed. All webinars are taught by experienced certified SCORE Mentors.

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About the presenters
Chris Taylor
Christopher A. Taylor
Christopher A. Taylor enjoyed a 40+ year career in the insurance industry in a variety of leadership, strategic, and management roles, retiring from Zurich as Head of Healthcare and Financial Institutions.
Read Christopher's full bio
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