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Christopher A. Taylor enjoyed a 40+ year career in the insurance industry in a variety of leadership, strategic, and management roles, retiring from Zurich as Head of Healthcare and Financial Institutions. As a SCORE Mentor he uses his experience in working with entry level staff up through senior executives, to help entrepreneurs with all aspects of their journey including business planning, strategy, marketing, sales, and creative thinking.

Marketing Part 1: Developing Your Marketing Plan - 03/15/2023 @7pmET

Need to get started on your marketing plan? In this webinar, we show you how to define your target market, set pricing and

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Marketing Part 2: Promoting Your Business - 03/16/2023 @7pmET

In this webinar, we walk you through common promotional methods, including social media, networking, and referrals, and show you

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Creating a Quick Business Plan - 02/09/2023

You have a great business idea, but what is the next step? In this webinar we show you how to write your Value Proposition and

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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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