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Finding and Retaining Employees
by Sharon Schappacher
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February 12, 2023
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Many business owners are struggling to find and keep employees. With unemployment so low, keeping your staff happy and onboard is even more difficult. We used to have a number of applicants to choose from but now are happy to have anyone apply. Since the search for employees is so competitive, many small businesses are being more accommodating to their employees. According to American Express Small Business Recovery Report, to stay competitive in the labor market, 49% of businesses offer flexible work options, with hybrid work being the most popular option (27%). This solution has proved effective—77% of the businesses surveyed say this has “made a positive impact on their ability to attract new employees.”

Adobe surveyed thousands of small business leaders and employees in eight global markets. Most (70%) of the surveyed business leaders believe this is the new constant in the workplace. Employees are embracing digitization and employers are investing in digital tools.

According to “The Future of Time 2022: Redefining Productivity During Uncertainty” from Adobe, many employees want to work in a “purpose-driven culture that prioritizes values of support and wellbeing.” Also, “companies that build a work culture based on employee values are more likely to retain talent.”

If you are trying to find seasonal workers, a survey by Snagajob showed these top five benefits that would entice them to take a seasonal job:

  • Weekly paychecks—69%
  • Flex scheduling—62%
  • Sign-on bonus—51%
  • Potential for permanent job—46%
  • End-of-season performance bonus—37%

Employees seem to want a work environment built on values and purpose, and being treated well. If you are looking to make your business more attractive to employees, you may want to join the Thriving Petoskey initiative through the Petoskey Chamber of Commerce. It is a program to promote the concept of Conscious Business among the local business community. The idea is to lead the advancement of the human quality of life in our community by promoting sustainable business practices that enhance our area’s employees, our community and our environment. There are already many businesses part of this program that we can all learn from such as Bearcub Outfitters, the Highlands of Harbor Springs, Harbor Brenn Insurance Agency, Fletch’s, Northwest Michigan Habitat for Humanity, and Krings just to name a few. 

Contact Emily at emily@petoskeychamber.com if you would like to learn more about Thriving Petoskey or to make an appointment with a SCORE mentor.

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About the author
Sharon Schappacher
Sharon Schappacher
Sharon Schappacher is a business mentor with SCORE’s Tip of the Mitt chapter, and currently serves as the chapter’s chairperson.
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