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Displaying 493 - 504 of 535

How well is your business website performing?

Five metrics to watch!

With so many other things to pay attention to in your business, tracking your website's performance can be a daunting task. Web analytics platforms put an abundance of data at your fingertips. If you haven't the funds to hire someone to keep tabs on it for you, however, you may feel overwhelmed and under-inspired to dig into it.

So how can you avoid spending a lot of time and still get a decent grasp on the effectiveness of your website?

Keep it simple by focusing on a few key metrics. Several that can provide beneficial insight include:

Unique Visitors –

48 Questions to Ask in Your SWOT Analysis

Every business owner should conduct a regular SWOT analysis to assess the company’s strengths, weaknesses, opportunities and threats in relation to its competition.

Identifying Your Core Value Proposition

A core value proposition is the value that customers get from doing business with you. It's not your product or service. It’s the overall essence that makes your business stand out from the competition. This eguide can help you determine your company's core value proposition.

Startup Marketing Basics

Use this marketing checklist to ensure you have all the key elements needed to brand your new startup.

Product Licensing for Beginners

Have you ever wished your company’s product could reach exponentially more potential customers than those you’re already targeting? Licensing can take your small business and catapult it to a huge audience, but only if you do it wisely.

The How, Why and ROI of Social Selling

Learn how your business can improve its results from selling on Facebook, Instagram and other social media platforms.

10 Ways to Humanize Your Tweets to Grow Your Business

Whether you're an advanced Twitter user - or just beginning to tweet - a more personal, more human feed can attract customers and generate sales. Watch this webinar to learn how it's done!

Attracting Today's Multicultural Audiences to Your Business

There's a new look to today's business world: Multicultural, savvy and often female. Watch this webinar and get insights about how to best attract diverse audiences to your business.

Business Technology Program booklet

31-page multi-color companion document parallelling the two-hour webinar summarizing the key features and benefits of modern technology tools for small businesses. This PDF version is crammed with hotlinks to online references making it easy to investigate further.

Current Technology for Small Business webinar

The Business Technology Program (championed by at&t) presents the narrated PowerPoint presentation in several modules detailing the features and benefits of myriad technology tools related to Websites, eMarketing, and Finance that can be self-studied at the viewers chosen pace to improve their awareness of the newer potential aids to their small businesses.

Infographic: Content Marketing Best Practices for Small Businesses

What are the biggest factors in content marketing success? Our infographic highlights best practices for B2B and B2C companies.

Woman and man with their backs to camera discussing target market with charts on whiteboard

Target Market Comparison Worksheet

Use this template to determine the differences between your target customers.

Original text

Five metrics to watch!