Sometimes, a new market opportunity creates rapid business growth. Other times, growth comes more gradually. Just ask Matt Zorn, president of Zorn Compressor & Equipment, a family-owned company based in the Midwest.
“We’ve been growing steadily for more than 60 years, but it hasn’t always happened at the same pace,” says Zorn. “While our fundamentals have remained the same, we’ve had to adapt and innovate as our customer needs change.”
Is your business primed for growth? Before you explore new opportunities, Zorn offers five important things to consider.
- Understand the numbers. It's not enough to