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3 Questions to Ask Before Starting An Etsy Shop Etsy has become one of the most popular online selling platforms for hobbyists, artists, and craft supply providers. Although it is certainly possible to be successful selling on Etsy, here are 3 important questions you need to ask yourself before you take the plunge and open a shop. View
Tips for E-Commerce Success on Etsy and Beyond If you’re a small business owner who makes physical products but who has never sold online, Etsy is a great place to get your feet wet. This popular online marketplace helps sellers of handcrafted, vintage, or unique factory-made products connect with interested buyers. Once you’re... View
Interview With Santa One of the best parts of this gig is that I get to meet so many interesting people and entrepreneurs. Starting next week, I will be reporting on what many of them shared with me over the course of the past year as I begin my annual two-part, Top Trends in Small Business column. So stay tuned. View
Podcast: Quality as a Marketing Tool The SCORE Small Business Success Podcast features interviews with the best and brightest in the world of small business, covering topics such as business plans, financing, marketing, human resources, SEO, social media and more. In this podcast, SCORE mentors chat with Bob Theis... View
50 Tips for Business Owners MassMutual and SCORE are pleased to provide you with 50 Tips for Business Owners. In partnership since 2011, our goal has been to help educate business owners on how to bring their ideas to life, all while helping them protect what matters most. View
How to Create a Service Culture A great many business owners talk about the importance of customer service. But few have actually succeeded in building a business that’s truly serviced oriented.  View
How Do You Know It’s Time To Rebrand? Your visual identity is important. It tells customers everything they would need to know about your business without saying a word. It’s your brand. Because of this, changing your visual identity shouldn’t be taken lightly or done often. So, how do you know when it’s time to... View
Top 10 Trends - Part 1 Since forever, my favorite pizza joint only accepted payment with cash or check. How quaint. So when I saw over the holidays that they were now, finally, accepting payment with a Square and an iPad, I realized that business really is changing, as Bill Gates once observed, at the speed of thought. View
Affordable Care Act Resources 2015 2015 Open Enrollment in the individual health insurance Marketplace runs until February 15, 2015.  Consumers and self-employed individuals with no employees can sign up for coverage by visiting View
Affordable Care Act Engagement Guide: Ways You Can Help Amplify Open Enrollment On March 23, 2010 President Obama signed the Affordable Care Act into law, putting in place comprehensive reforms that improve access to affordable health coverage and protect consumers from abusive insurance company practices. During the last open enrollment period, thousands of federally funded... View