Search Templates & Tools

SEO 201: Q&A with Jim Christian, Director of Global SEO at GoDaddy Search Engine Optimization (SEO) In SEO 101, we talked about the basics of search engine optimization, or SEO. What is it? Why does it matter so much to the success of your business, both online and off? How much do you need to invest to improve your search rankings? That’s all important... View
How Safe is Your Website? The Internet can be as dangerous as a dark alley in a bad neighborhood. Unfortunately, there are cyber criminals who spend their time trying to exploit websites and engage in other less-than-honorable behavior. From malware to images that attack, the Web is home to dangers that... View
How to Create Effective Web Content Web content is important because it helps drive traffic to your site. What is Web content? It’s any written material on your website. Use this checklist below to determine what types of content you may want to include on your site. View
How to Analyze Your Competitors’ Websites How-To Guide: How to Analyze Your Competitors’ Websites As you think about developing your business website, it’s important to assess your competitors’ websites as well. Fill in your key competitors below. Visit their websites and note which features they have. What do you... View
How to Add eCommerce to Your Website If you’re currently using your website as a marketing tool and/or to give customers valuable information, the next obvious step is to add ecommerce capabilities. Selling products or services isn’t as hard as you might think and creates a new source of cash flow for your business. This... View
How to Choose a Web Hosting Company Most small businesses use outside Web hosting companies to host their websites. Here are the most important factors to consider when selecting a Web hosting service. Need to brainstorm? Discuss with a mentor today. View
How to Choose a Domain Name That Drives Traffic Since you’re competing for eyeballs with millions of other businesses, your business’s domain name—the web address/URL that people use to find your website—should be decided at the same time you’re naming your business. Preferably, the web address should match your... View
Extra, extra! Best practices for email marketing Here’s a statistic that might blow your mind: Nearly 100 billion business emails were sent and received every day in 2013. If you’re a well-networked small business, chances are some of those emails being sent out every day come from your organization. And it’s easy to imagine... View
Important Things to Consider When Building Your Own Website Having the capacity to build your own website can save your business thousands of dollars. If, however, the site is built without the proper considerations, it could cost your business much more down the road. View
Designing Your Restaurant’s Website Getting the right look for your bar or restaurant website so it attracts customers, informs them about what you offer, and keeps them engaged can be challenging. These days, there are more and more bells and whistles you can add to your site to stay on the cutting edge. Mark Drake, CEO of imSMB.... View