Search Templates & Tools

Expert Tips for Sales and Customer Loyalty Learn the Basics - Sales and Customer Loyalty Tips Sales are an indispensable part of running a successful small business. Yet many entrepreneurs shy away from the role because of long-held misperceptions, or they simply don’t feel comfortable doing it. All it takes is a better... View
Winning Them Over is The Key to Growth Small businesses are more responsive! Customers tend to prefer small businesses, too: small businesses meet or exceed customer expectations more often than big businesses.  View
Add Online Marketing to List of Services Social Media Case Study: Moats Kennedy SCORE and MassMutual know how important it is to get good advice. That is why, for SCORE’s 50th anniversary, we are sharing helpful, relevant, and succinct tips for your business success. The tips are based on real-life... View
Get a Bigger Bang for your Search Ad Bucks Thanks to the explosive growth of mobile search (which commands cheaper ad rates) and competition from social sites such as Facebook, the cost of Google search ads has been dropping a bit. That’s good news for small business. View
The First 5 Things To Do After Getting Your Business Online Whether it was a Facebook page or a website, you’ve finally done it: your business is online and searchable to millions of potential customers and partners. You’re proud, but a little uneasy about the next steps. You’re not alone. View
7 Great Ways to Help Build Your Brand Brand building once focused primarily on five P’s: product, package, position, price and promotion. But a world of seemingly limitless consumer choices, the old rules just don’t work anymore. Brand building today requires that you react to customers in real time and employ something... View
Why Phone Calls are the New Click Surge in Mobile Search Fuels More Customer Calls Pop quiz:  What’s better for your bottom line, online clicks or a phone that rings? For most small business owners, a ringing phone trumps digital clicks or the far more amorphous measure of online “impressions” from, say,... View
Getting Your Business Noticed: Social Media, Website or Both? Simply put, engaging on social media AND having a business website that work together is the most effective way to do business online. In an ideal world, all small businesses would do both. But sometimes that isn’t realistic for a small business right off the bat. View
How to Market with Ratings and Review Sites Today, many consumers do research online before ever visiting a retailer or deciding on a service. To make sure your business gets the customers it deserves, you need to be listed on as many ratings and review sites as possible, especially the ones specializing in local businesses. Connect with a... View
How to Use Viral Deal Sites to Create New Cash Flow Sources Viral “deal of the day” sites have become popular in the past few years. (Groupon is probably the best-known.) These sites help you harness the power of email and social media to attract new customers and create new sources of revenue for your business. Connect with a mentor to... View