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Current Technology for Small Business webinar
by Jim Karam
July 29, 2021
Download Guide

The Business Technology Program (championed by at&t) was originally designed to provide SCORE volunteers with an overview of current technologies in order to better guide their clients.  However, the perspective of the narration in these videos has been changed to be appropriate for viewing directly by small business owners and managers. This two-hour webinar presents the narrated PowerPoint presentation in several modules detailing the features and benefits of myriad technology tools related to Websites, eMarketing, and Finance that can be self-studied at the viewers chosen pace to improve their awareness of the newer potential aids to their small businesses.

Fly-over menus are provided that enable one to quickly obtain a more detailed overview of each video's content upon first viewing or to subsequently find and jump within the videos to specific topics of interest. We have also included a pre- and post-training survey that is optional, but we hope that you can help us improve this training by providing us feedback.

Just click the blue "Download Guide" button above for a PDF of the entire PowerPoint presentation, including the speaker notes captured as PDF comments.

Note: If you are using a touch-screen computer, the Table of Contents menus currently only work properly in IE and Opera browsers.  Enjoy!

Start with this 9 minute Overview...  and please participate in the pre-training survey.

Next is the 37-minute Websites module. Key topics include:
     • Creating a Web Presence
     • Using Data (Analytics) to understand Customer Interests
     • Search Engine Advertising

Next is the 36-minute eMarketing section.  Key topics include:
     • Local Search Directories
     •​ eMail & CRM
     • Social Media
     • Blogs

We conclude with the 30-minute Finances section, ending with an optional post-training survey.  Your feedback will help us improve these tools.  Key Topics include:

  • Collecting Payments
  • Bookkeeping
  • Operational Aids   
About the author
Jim Karam
Jim Karam
primarily advise SCORE clients regarding product development and using technology to improve business operations.
Read full bio
Business Technology Program booklet

31-page multi-color companion document parallelling the two-hour webinar summarizing the key features and benefits of modern technology tools for small businesses.  This PDF version is crammed with hotlinks to online references making it easy to investigate further.

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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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