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Startup Marketing Basics
July 29, 2021
Download Checklist

You’ve started a business—now let the whole world know about it.

Use this marketing checklist to ensure you have all the key elements needed to brand your new startup.

Here are some essential marketing items for every startup:

  • Logo
  • Business cards
  • Business email
  • Website
  • Social media presence

Depending on your industry, business and marketing plan, you may also need the following:

  • Brochures
  • Flyers
  • Letterhead
  • Listings on local search directories
  • Business signage
  • Product packaging

Download the checklist for the full startup marketing basics.


Learn how Deluxe can help your small business.

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For more than 100 years, Deluxe Corporation has sought to create the tools that help shape our economy. Since 1915, Deluxe has recognized the vital role that small business plays in our communities, from job creation to business development. For these reasons, the Deluxe Corporation Foundation provides financial support to nonprofits that help entrepreneurs and small business owners succeed. Our grants to SCORE have totaled more than $1.5M in recent years, with the majority of these funds supporting the creation and updates of online training and certification for SCORE mentors.   

Marketing Plan Guide
A well-designed marketing plan can help you raise awareness of your business, attract more customers and boost sales. Use this guide to develop a 12-month marketing plan and integrate it into your company’s business plan.
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Copyright © 2023 SCORE Association,

Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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