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Startup Marketing Basics
June 29, 2023
Download Checklist

You’ve started a business—now let the whole world know about it.

Use this marketing checklist to ensure you have all the key elements needed to brand your new startup.

Here are some essential marketing items for every startup:

  • Logo
  • Business cards
  • Business email
  • Website
  • Social media presence

Depending on your industry, business and marketing plan, you may also need the following:

  • Brochures
  • Flyers
  • Letterhead
  • Listings on local search directories
  • Business signage
  • Product packaging

Download the checklist for the full startup marketing basics.

Group gathered around a table with brand colors and marketing deas laid out
Marketing Plan Guide
A well-designed marketing plan can help you raise awareness of your business, attract more customers and boost sales. Use this guide to develop a 12-month marketing plan and integrate it into your company’s business plan.
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Copyright © 2023 SCORE Association,

Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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