

Often the best clients and employees/contractors come from referrals. And business owners get the best ideas and advice from other business owners. But networking is often a time-consuming and frustrating process. What organizations do you try out? Where do you spend your time?
A few weeks ago, I attended a fascinating presentation by Sally Colella. Sally has been working with leaders, teams, and organizations for years, helping them be more effective. In her work, Sally learned of quantitative research on personal networks over the past 15 years, led by Rob Cross of the University of Virginia McIntire School of Commerce. Rob had analyzed the networks of more than 300 organizations through a survey tool and analytical software and by asking key questions to reveal the informal networks that exist in organizations.
The beauty of this grid is that it encompasses both your personal and professional life. By being purposeful in your networking, you can attain better balance and focus on your priorities.
Jeanne uses her 20 years of marketing know-how to help small business owners reach their goals. Before becoming an entrepreneur, she held a variety of marketing positions with DuPont and General Electric. Jeanne regularly hosts online webinars and workshops in both English and Spanish.
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