WASHINGTON, Nov. 23, 2016 /PRNewswire/ -- SCORE, the nation's largest network of volunteer, expert business mentors, has gathered statistics that show strong consumer support for America's 28 million small businesses going into the busy 2016 holiday shopping season. 90% of Americans shop at small businesses at least once a week, and 42% frequent small businesses three times or more weekly.

Small businesses form 99.7% of all employer firms and generate:

SCORE, the nation's largest network of volunteer, expert business mentors, has gathered statistics that show strong consumer support for America's 28 million small businesses going into the busy 2016 holiday shopping season.

  • 66% of net new jobs
  • 54% of all U.S. sales
  • Consumers favor certain types of small businesses:
  • 75% frequent food/beverage stores.
  • 56% eat at restaurants.
  • 34% visit clothing/accessories stores.

Consumers choose small businesses for these reasons:

  • 66% appreciate the convenience.
  • 63% want to support local businesses.
  • 54% say local retailers offer one-of-a-kind products.
  • 53% prefer the customer service experience at small businesses. 

Shopping small benefits the community:

91% of small business owners give back to their communities. The average annual value of their donations, contributions and volunteer work is $6,600 per small business, which adds up to $40 billion nationwide.

Download the infographic for more information on consumer support for American small businesses.

Source