It can be challenging enough to open one retail shop, let alone two within six months.
But that’s what Antoinette Lafayette did with her business, Pink Frosting Cupcakes in Coppell and Irving. Lafayette felt confident enough to take a risk on a second location so quickly because she was prepared for the opportunity.
“Because I planned so well for it, I had a great chance of succeeding,” she said of starting her new business. “I refused to open the door until I went over everything.”
Thanks to SCORE, a nonprofit that helps entrepreneurs, Lafayette developed a comprehensive business plan that she referenced to help make her decision. The financial projections in the plan indicated she was exceeding projections at the Coppell location.
Lafayette also turned to her SCORE mentor Chuck Rudnick, a former AT&T executive, who guided her through practically every phrase of opening Pink Frosting.