How I can help you
Hello! This is Yen-Ting, your SCORE mentor. I founded LiACE and I represent B2B companies and help to LiACE ("liaise") with their external stakeholders. I am also a partner of a fastener supplier. Prior to these roles, I was in a high-profile Singapore incubator, mentoring over 100 tech startups (from ideation to Series-A; mainly ICT and engineering product businesses). Apart from general business advice, below are the top 3 areas that interest me the most:
1. Communication and Customers Relationship/Trust Building.
Especially if you are a new immigrant and not familiar with the norms and cultural elements when it comes
to professional communication with American customers and business partners.
2. Business Positioning
My experience will be most relevant to:
a) Early-stage companies which have not yet identified a product-market fit.
b) Established companies pivoting/trying to penetrate into a new market segment.
3. Outsourcing and Supplier Due Diligence for Manufacturing Engineering Products
I can share with you the best practice and real examples from my current company.
I learned my lessons the hard way at the beginning of my career, and I really hope that I didn't have to. This is why I am here at SCORE. I want to share these lessons so YOU CAN get over your learning curve FASTER. Please do not hesitate to reach out and I will be more than happy to have a chat.
Areas of Expertise
- Marketing, Public Relations & Sales
- Product Development & Manufacturing
- Strategy & Planning