How I can help you

Roger leverages information captured from needs-based marketing research to help clients make lower risk, higher reward business decisions. For nearly 30 years, he has consulted with startup, small, and large companies at all organizational levels, including CEOs and founders. All marketing research recommendations and projects are rigorously designed around each clients specific objectives, budget, and timeframes. Industry experience includes: Technology Digital and social media Wine industry. Non-profits Startups Roger has help organizations address a wide range of business issues and challenges, including: Helping drive successful new product launches (Financial Times of London New Product Launch of the Year finalist), Understanding the competitive landscape, e.g. brand and product awareness, attitudes, and usage (uncovering strengths and vulnerabilities), Uncovering competitive advantages and vulnerabilities, Understanding purchase decision-making, Measuring customer satisfaction and loyalty, Evaluating advertising effectiveness.

Prefer co-mentoring for the short-term and continuing the Basics in Marketing Research workshop. My marketing research and strategy consulting expertise is useful for startups, non-profits, organizations considering new product/service launches, and organizations needing to understand their competitive advantages and weaknesses vis-à-vis key competitors.

Areas of Expertise

  • Marketing
  • Product Development
  • Strategy Development

Industry Experience

  • Manufacturing
  • Professional Services
  • Wellness, Healthcare, & Home Health

Roger Brooks

Communication Methods

  • Email
  • In Person
  • Video