How I can help you
Over the past 40 plus years I have:
• Consulted with numerous business-to-consumer and business-to-business organizations in the development and positioning of their products and services. These organizations ranged from small, local businesses to Fortune 100 corporations.
• Founded a marketing research firm specializing in designing and implementing custom, quantitative research tools for generating the information needed to effectively develop and manage products, brands and communications.
• Been a principal in several consulting firms specializing in helping businesses achieve profitable, sustainable growth.
• Taught marketing communications, marketing research and small business consulting at the university level.
Areas of Expertise
- Business Strategy & Planning
- Manufacturing & Product Development
- Non-Profit
- Business Operations
- Sales, Marketing & Public Relations
Industry Experience
- Educational Services
- Marketing, Advertising and Creative Services
- Restaurants and Hospitality
- Consulting, Research and Business Services
- Retail and Wholesale Trade
- Nonprofit, Public and Professional Organizations
Education
Bachelor of Science (BS), Marketing -- Northwestern University, Evanston, IL
Msters of Business Administration (MBA), Marketing and Information Science, University of St. Thomas , Saint Paul, MN
