With 35 years of retail experience behind me I can help you start a new business or improve your existing business. I can work to guide you through the steps it takes to create a business and/or to improve sales and profitability in your existing business.
Whether you wish to begin an online business, setup a brick and mortar operation, introduce your product or service into the retail community, learn how to better control your inventory, want advice on funding and especially if you are in need of direction in your marketing efforts, I’m here to help you be successful.
My retail background extends to senior positions in merchandising, store operations and marketing with a major regional department store chain, a national value department store chain and a small regional music sales and video rental chain. In addition to my corporate career I have founded and successfully operated my own small business that I sold after five years of profitable operations.
Areas of emphasis: Men’s wear, junior women’s wear, women’s lingerie, accessories and jewelry and children’s apparel, single and multi-store management and multi-store sales promotion.
In addition I have served on the budget and finance committee for a homeowners association for many years managing up to $8 million annually. I am vice-president of my local chamber of commerce and have recently designed their promotional program. I have served on my town’s economic development committee.
I have some knowledge with respect to search engine optimizations, title tags, description tags and search engine listings. Somewhat savvy about the use of Facebook (I operate my Chapter’s page) Twitter and LinkedIn.
University of California, Berkeley: BS in Banking and Finance and Real Estate. San Francisco State University: Graduate studies in Marketing