Expert in Start up businesses and very knowledgeable in logistics and distribution. After graduation from University of Munich in 1986 and completing the HUGO BOSS AG executive training program in Germany, moved to New York in 1988 to help found HUGO BOSS USA. Lead development of Administration, Logistics, Distribution and Finance Departments, before assuming position of SVP Sales and Marketing. Left HUGO BOSS in 1994 to start NETFOCUS, an Internet Services Provider. In 1996 founded SpecialTeas, Inc. a Tea Import, Wholesale and Ecommerce company. In 2005 merged with leading (28 stores) US tea retailer TEAVANA Corp. to form TEAVANA Holdings. As President of SpecialTeas and SVP of Logistics and Distribution of TEAVANA Corp. lead Sourcing, Logistics, Store Distribution and e-Commerce Fulfillment. Acted as Board Member of TEAVANA. Involved in TEAVANA IPO (350 Stores) and subsequent acquisition by STARBUCKS.