How I can help you

Business Development - Sales Strategy - Marketing Plan

I help small business owners to increase sales by identifying new revenue opportunities to spur your growth to the next level.  In this pandemic environment it’s especially critical to consider how you can extend your business model in different directions.

My approach is to analyze your business from multiple perspectives in order to identify specific areas for additional sales, perhaps in new audiences, new partnerships, new sales channels, and/or new marketing channels.  We will explore which are the most profitable opportunities.  This approach will enable you to work more efficiently as you grow your business. 

The expected outcome is a strategic marketing plan identifying new business opportunities to pursue and effective, cost-efficient marketing tactics to accomplish your goals for revenue growth.

I provide a strategic framework to guide our meetings and act as a sounding board for your ideas.  I may provide homework – or we can do the work together in our meeting.  You decide how you want to spend the time together.

Areas of Expertise
  • Sales, Marketing & Public Relations

Industry Experience
  • Banking, Finance & Insurance
  • Arts, Entertainment & Recreation
  • Accommodation & Food Services
  • Professional & Business Services
  • Retail & Wholesale Trade
  • Nonprofit, Public and Professional Organizations

Education

B.S. Business, University of Colorado, Boulder


Jan  Albanese

Communication Methods

  • In Person
  • Phone
  • Video