How I can help you

I work with business owners whose businesses are 1-2 years old, owners who have recently started a business, and individuals who are planning to start a business. The topics we discuss involve identifying viable market segments and related marketing strategies, creative strategic thinking a to determine how best to attract potential clients, and client acquisition and retention.

My SCORE counseling work focuses on four primary areas:

1. Customer segmentation - how to target the right potential customers,

2. Developing a value proposition - determining why prospective customers should buy your products or services and creating a message that projects that proposition,

3. Creating key business messages to properly create a greater awareness of your business

4. Evaluating overall business strategies to ensure revenue opportunities and profits are optimized

I conduct one-on-one counseling sessions and have also held interactive group workshops on how business owners can successfully promote their businesses with zero marketing budgets. I wrote and self-published a book on successful selling techniques and sales management skills for small and mid-sized companies. I have also conducted seminars and workshops at area businesses and managed two business blogs.

Please contact me if you would like to meet to explore how I could best help you succeed with your business aspirations.

Areas of Expertise
  • Business Strategy & Planning
  • Sales, Marketing & Public Relations

Industry Experience
  • Marketing, Advertising and Creative Services

Education

Graduate of the University of Virginia. Go Hoos!


George Kittredge, SCORE Mentor and Workshop Presenter

Communication Methods

  • In Person