How I can help you
I can help business performance using strategic marketing planning and effective marketing communications with your employees, existing clients, and prospective clients. As a Sr. VP Marketing and a fractional CMO I have worked with both large and small clients (consumer and B-B) to help them identify realistic goals, and build effecctive strategies to reach those goals. As you are thinking about this, remember that goals and change, but they should be driven by your mission.
Marketing planning and communications for my clients is where I always start, but sometimes that quickly jumps to strategies, and that's okay, as long as we have an idea of where we want to go and what it's going to take (time, talent and treasure) to get there.
Areas of Expertise
- Business Finance & Accounting
- Business Strategy & Planning
- Business Operations
- Human Resources & Internal Communications
- Sales, Marketing & Public Relations
- Banking, Finance & Insurance
- Home or Personal Maintenance Services
- Arts, Entertainment & Recreation
- Professional & Business Services
- Nonprofit, Public and Professional Organizations
BS Marketing and Mass Communications from VCU