How I can help you
I can help you with Marketing Planning, writing Business Plans, Mission Statements, Advertising, and General Management challenges. I can also advise you if you are considering purchasing a franchise.
My career was primarily in Marketing and General Management with several large companies, based in Canada, France and the USA; I managed both small and large teams, mainly focused on launching and managing both branded and generic products into very competitive markets. My personal focus was on team leadership, increasing sales and market penetration, controlling costs, and improving communications and partnerships with major corporate customers.; These customers were located around the world, and thus a knowledge and understanding of different markets, cultures and customs was essential.
After I retired from my last company, my wife and I decided to start our own business by investing in a tutoring franchise. We operated this business for more than 6 years, and gained valuable insights into the challenges of working with a franchisor. I have thus had experience in working with both large and small organizations, and have learned how demanding and lonely it can be to operate a small business. I believe that this experience can be put to good use by working with individuals who are hoping to start a business or looking to expand and grow a business that they already own.
Areas of Expertise
- Business Strategy & Planning
- Business Operations
- Human Resources & Internal Communications
- Sales, Marketing & Public Relations
- Agriculture, Farming, Fishing & Hunting
- Arts, Entertainment & Recreation
- Professional & Business Services
B.Sc. Human Nutrition (University of London, London, England) M.S. Nutrition (University of Guelph, Guelph, Ontario, Canada) M.B.A. Management Sciences - Marketing (University of Manchester, Manchester, England)