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Google Advertising: What You Really Need to Know
Here are tips on the latest Google advertising products for your small business and how to keep up to date on changes.
Target Market Comparison Worksheet
Use this template to determine the differences between your target customers. Read more
Target Market Data Worksheet
Download this template to help your select the best target markets for your business. Read more
Marketing Plan Guide
A well-designed marketing plan can help you raise awareness of your business, attract more customers and boost sales. Use this guide to develop a 12-month marketing plan and... Read more
Stories: Powerful Tools in Your Marketing Toolbox
Stories are deeply tied to the way we capture information, attach meaning and retain data. Read how you can use stories in your small business marketing strategy.
Sales Forecast (12 months)
Forecasting sales of your product or service is the starting point for the financial projections. The sales forecast is the key to the whole financial plan, so it is important to... Read more
Checklist: Why Small Businesses Should Care About Video Marketing
Are you harnessing the power of video marketing to grow your business? Here are 10 reasons why video matters—and a checklist of ideas for how to use it. Read more
9 Ways to Bolster Your Offline Business Reputation
Much like location is everything in real estate, reputation can be everything to a small business. Reputation is one area small firms have always felt they can beat out even the... Read more
Business Website Basics
No matter what type of business you’re starting, the first step to marketing successfully is creating a business website. Today, every small business must have an online presence... Read more
Grow Your Business with a SWOT Analysis
In this SCORE workshop, participants will learn how to properly conduct a SWOT analysis to develop growth strategies for their businesses. Read more
Marketing Calendar Template
Use this template to schedule and organize your marketing activities. Read more