I can help with the business issues you face as president/ CEO of your company from start up thru public offering: business planning, strategic decision-making, managing financial pressures, navigating market changes, employee engagement, communicating with stakeholders, ensuring effective leadership, including delegating tasks and dealing with potential crises within the company.

WORK EXPERIENCE:
Early in my career as a business operator, I held key marketing and management positions at The Colgate-Palmolive Company, where I was responsible for the strategic positioning, development, and advertising of several well-known household product brands, as well as the laundry detergent category across all brands. Before leaving Colgate, I served as Director of New Products for Colgate US, overseeing all new product development and leading new product and company acquisitions.

After leaving Colgate-Palmolive, I acquired Spar Marketing Services from the Spar Group through a complex LBO transaction, rebranded it as Coactive Marketing Group, and redefined the company’s strategy. I took the company public on the NASDAQ Small Cap as a full-service marketing and promotion agency holding company. As Chairman, CEO, and President, I led the company for 14 years, driving growth both organically and through acquisitions, positioning it as a top ten U.S. marketing and sales promotion agency serving an exclusively Fortune 500 client base. The company was ultimately sold to Dentsu Aegis as the foundation for its global experiential marketing initiatives.

Following the sale of Coactive Marketing Group, I founded Wall & Madison, a C-level consultancy that provided “Office of the President” support and resources to top management in emerging startups and turnaround situations, both public and private, across a diverse range of industries. In each engagement, I took on active interim roles within client companies as CEO, President, COO, or CMO.

As an offshoot of a Wall & Madison assignment, I co-founded and built StarWalk Kids Media, Inc., a cloud-based publishing and media distribution platform that delivered next-generation reading, writing, and research tools—along with exclusive eBook content—to 3,000 primary and secondary schools and libraries across the U.S. and Canada. My partners and I successfully sold the company to Isabella Products, Inc.

After the sale of StarWalk Kids Media, I merged my consultancy with Paley Advisors, LLC to form Paley Madison LLC, a hands-on management consultancy and independent sponsor focused on growth opportunities.