I can help you develop a Digital Marketing plan that includes developing a digital marketing strategy & budgets, timelines, identify channels for outbound and inbound marketing, use of integrated AI based tools and conduct A/B testing to ensure that the marketing strategies are effective in generating leads and sales. This part of the planning and execution process helps make or break the new business or enable a successful transformation (such as entering a new market or launching a new service) for existing businesses.

My 30 career in Management and Technology consulting spans across Technology, Retail, Services and Consumer goods industries in the US and Latin America from where I have honed skills that can help you with successful (and identify gotchas!) strategies, data led insights and patterns to scale your business.

My approach focuses on the customer, competition and learning about the addressable market (and industry). I believe in the power of behavioral data (and Artificial Intelligence) driven insights that inform marketing and consumer behavior strategies that are meaningful in driving the success of the business.

I enjoy utilizing my business acumen as a coach and mentor to help small business owners and entrepreneurs realize their dreams and bring a high energy level, commitment, responsiveness, and the ability to provide relevant observations to help you grow your business. As a SCORE member, I hope to build long term relationships and learn from you and your experiences through this journey that will make me more effective in working with future clients.