Navigating the email deliverability landscape can be challenging, especially with the changes introduced last year.
In this 90-minute webinar, we’ll walk you through key aspects of your email marketing strategy to help ensure your messages reach your audience. You’ll:
- Understand recent changes from Google and Yahoo, and what they mean for you
- Discover how to build and maintain your brand reputation in the inbox
- Learn why engagement is key to deliverability and how to increase it with every send
We will look at how to:
- Plan for success
- Design for today’s audience
- Create emails that drive action
- Measure the impact of your emails on the business
- Grow your list to grow your business.
Our Presenters Catrine Fredrikson and Chloe Stofan
Catrine Fredrikson is the president and owner of EZY Marketing and has over 20 years of experience in the field of digital marketing. She is a speaker and educator in the area of online marketing with speaking engagements at SCORE, SBA, local chambers and for professional organizations. With a strong online presence, she offers live webinars and YouTube recordings EZY Marketing’s channel.
Chloe Stofan
Chloe is a Digital Marketing Coordinator at EZY Marketing with a diverse background in the creative and real estate industries. She has freelanced as a writer and photographer for multiple magazines across Northeast Florida. With six years of real estate experience, Chloe brings a well-rounded skill set to her role. She holds both a B.S. and an M.S.M. from the University of North Florida.
