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Rod Houston

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Meeting Preference: In Person, Phone, Video

Languages: German

How I Can Help You

Score Bio.docx
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Specialties include small business sales and marketing strategy, business growth planning, acquisitions, startup guidance, and practical management coaching built on executive leadership experience.

I am a business mentor with more than 25 years of senior leadership experience in sales, marketing, and strategy. I have held executive roles at large, complex organizations and served as Vice President of Sales and Marketing for businesses ranging from $500 million to $1 billion in revenue. I understand how companies grow, where they struggle, and what owners must do to move forward with confidence.

Throughout my career, I have focused on helping business owners turn ideas into action. I have advised more than 1,000 small businesses through SCORE and have worked closely with owners who are starting a business, scaling operations, or preparing for acquisition or exit. My approach is practical, direct, and tailored to each client’s goals.

What I Offer:

Sales Strategy: Clear, workable sales plans that improve performance and accountability

Marketing Guidance: Practical marketing and branding advice that attracts the right customers

Business Planning: Help creating or refining a business plan and growth roadmap

Acquisitions: Guidance on buying, selling, or evaluating a business

Management Coaching: Tools to improve leadership, team performance, and execution

Problem Solving: Straightforward feedback to help owners make better decisions faster

A Bit About Me:
I have led national sales teams, managed large budgets, and advised both for-profit businesses and mission-driven organizations. I enjoy helping owners simplify complex challenges and build stronger, more profitable businesses. I meet with clients in person, by phone, or via Zoom and focus on practical steps that deliver results.

Areas of Expertise

  • Management & Operations
  • Marketing
  • Marketing Strategy
  • Pricing
  • Sales
  • Strategy Development
  • Work/Life Balance

Industry Experience

  • Manufacturing
  • Mining, Quarry, & Utilities
  • Nonprofit
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712 H St NE PMB 98848
Washington, DC 20002
1-800-634-0245

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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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