Giselle Aguiar, founder of AZ Social Media Wiz is a social media, content and digital marketing consultant and trainer. She specializes in SEO keyword and market research, strategic and tactical planning, social media setups and optimizing, search engine optimization (SEO), SEO and marketing copywriting, content marketing, WordPress, training and coaching. She's been doing Internet marketing since 1995. She began her varied career in retailing, then transferred to the hospitality and travel industries before focusing on graphic design, publishing, marketing and advertising. She recently published an ebook: "The Blueprint: Strategies for Effective Social Media and Digital Marketing: Your Total Digital Marketing Strategy Solution!" It's available on Amazon Kindle. She currently resides in Phoenix where she is working on a novel, a workbook version of the marketing book and volunteers with her church.