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Tools for Initial Business Assessment and Growth - SCORE 3.20
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July 29, 2021
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Business plans have been used for decades. They are tools for thinking through and analyzing your business (startup or when growing) prior to completing or updating a business plan.

Thinking and analyzing is the key rather than the format (until you sit in front of a banker with a business plan).

Effective formats include: Business Model Canvas; One Page Business Pitch; SWOT Analysis; and Business Feasibility Analysis.

Template and Information for the Business Model Canvas can be found at strategyzer.com, enter your email address, download template.

Template and information for the One Page Business Pitch can be found at BPlans.com, Download link, enter your email address, One Page Business Pitch link.

SWOT Analysis detailed in SCORE Brief 4.59.

Business Feasibility Analysis detailed in SCORE Brief 4.15.

Business Model Canvas and One Page Pitch are similar, with the latter being a simpler, acceptable approach for many startups. Both emphasize understanding your customers’ needs and satisfying these needs while still potentially making a profit.

SWOT Analysis compares your business' strengths and weaknesses to what the market provides as opportunities and threats.

Business Feasibility Analysis is a detailed financial approach to determine whether you may be profitable (or need to change things to be profitable). For a startup you will need to make conservative ballpark assumptions for the input information.

If you would like to request a Cincinnati SCORE counselor please click here, for a Dayton counselor click here

Disclaimer

The information contained in these briefs is for general information only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the information, products, services, or related graphics contained in the briefs Through these briefs you may be able to link to other websites which are not under the control of SCORE therefore the inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them. Any reference from SCORE to a specific commercial product, process or service does not constitute or imply an endorsement by SCORE, SBA, SCORE Chapter 34, SCORE Chapter 107, or the United States Government of the product, process, or service or its producer or provider.

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