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Videos are now a digital marketing must. Nearly 50% of consumers say they’ve made a purchase as a result of watching a video on social media, and video will account for over 80% of internet traffic by 2020.
But the thought of making videos can be overwhelming. Rest assured that ANYONE can create them. Expensive equipment and fancy studios are no longer a requirement.
In this session, Digital Marketing Expert Sherry Bonelli will discuss the importance of video marketing to your business. She will cover:
- The types of videos you can create
- How to create videos with your smartphone
- The easy-to-use video platforms (like Belive.tv, Facebook Live and YouTube Live) you can use to engage your future customers
- Software tools that can make your video production easy
- Affordable gadgets that allow you to record and create videos like a pro