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Storytelling Marketing - Using Your Story to Create Marketing Content for Your Business
Recorded Webinar (online)
Woman business owner
Date: October 26, 2023 Duration: 1 Hour Language: English View webinar Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.
About the event

Download the webinar transcript.

Do you want to learn how to use your story to create engaging content for your business? As a business owner or entrepreneur, your first marketing asset should be your story. Whether it’s in the form of a bio, personal narrative, website copy or blog, your story will set you apart from your competition and establish to your audience why they should do business with you.

During this webinar, national bestselling author Joylynn M. Ross, founder and CEO of Path To Publishing, and Brandy M. Miller, Path To Publishing Copywriting and Storytelling Expert, will teach you how to use your story to create story-driven content that will bring awareness to your business. 

You’ll also learn how to repurpose your story to create other marketing material, such as:

  • Blogs
  • Articles
  • Website Copy
  • Newsletters
  • Social Media Content
  • Books
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About the presenters
Joylynn M. Ross - CEO of Path To Publishing
Joylynn M Ross
Joylynn M. Ross is a Master Literary Educator and Storytelling Expert and CEO of Path To Publishing, a content creator and literary and professional services provider is a Master Literary Educator and Storytelling Expert.
Read Joylynn's full bio
Brandy M. Miller - Path To Publishing
Brandy M Miller
Brandy M. Miller is a copywriting and storytelling Expert at Path To Publishing. She is also an award-winning international speaker and author, delivering compelling and thought-provoking messages on stages from Las Vegas to London that have delighted and inspired diverse audiences across the US, UK, EU, and Nigeria.
Read Brandy's full bio
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