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Social Media Marketing Strategies for Your Small Business
Recorded Webinar (online)
Social media marketing
Duration: 90 Minutes Language: English View webinar Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.
About the event

Download the webinar transcript.

Social media can be a powerful tool for small business owners to market their products and services directly to their customers. However, social media can also be overwhelming. Which platform do you post on? How often should you post? What do you post and when?

In this webinar, marketing expert Patty Ross will teach you the basics every business owner should know about social media marketing and the latest trends you should follow.

You will learn:

  • How to create a content calendar
  • How to choose which platforms make sense for your business
  • The right times to post on each platform and how often
  • What type of content to post for the best engagement
  • What are the best social media advertising options
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About the presenters
Patty Ross
Patty Ross
Patty has well over 20 years of experience in marketing and has been in the online space since 1998 when she developed an e-commerce program for a gourmet gift company into a million-dollar business.
Read Patty's full bio
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1165 Herndon Parkway, Suite 100
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Herndon, VA 20170
1-800-634-0245

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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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