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Understanding how SEO on Instagram works is important for any business wanting to connect with their target audience. Getting your content featured in search results pages can help extend your organic reach. When someone searches for a relevant keyword or hashtag in Instagram, you want your account or content to appear in the search results.
You will learn:
- How to optimize your Instagram profile for search
- Using hashtags strategically
- Making the most out of Alt text
- Understanding the Explore page algorithm
- Ideas for content
- Importance of community engagement
Prior to the webinar:
- Have an Instagram business account linked to your Facebook Business Page
- Have a general idea of your keywords and target audience
Presenter: Nalini Goolsarran
Nalini Goolsarran, founder of EdgeSpace Marketing, is passionate about transforming business practices and streamlining communications. She has a BS in Computer Information Systems and experience in IT, Project Management and Communications. Before becoming an entrepreneur, she was an Associate COO for a division of a global financial institution.
She believes in the strength of her community, she regularly volunteers for organizations and causes that empower the next generation.
