Leveraging Video: The Easy Way to Create Content and Stay In Your Client’s Minds
You may already know that video is powerful… but are you clear about just HOW powerful it could be for your business? Video on your website can:
• Increase your traffic by 300% or more.
• Retain viewers more than 2 and a half times as long as just text
• Make it 53 times more likely to get first page search results on Google
The bottom line is, if you’re not already leveraging video on your website and social media, you are missing out on significant visibility and sales online. But with everyone’s busy schedules, who has time to produce all that video content?
In this talk, Elin Barton of White Knight Productions shares the secrets to creating a robust library of compelling content without overextending yourself with time or money, including:
• Best practices for optimizing your video content to increase views, clicks and sales
• Simple tricks to make your videos stand out in the crowd and make a bigger impact online
• Strategies that allow you to 10x the effort you put into planning and pre-production.