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Leveraging E-Commerce to Scale Your Business
A 2024 National Small Business Week Virtual Summit Webinar
Recorded Webinar (online)
E-Commerce business
Duration: 1 Hour Language: English View webinar Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.
About the event

E-commerce is a powerful tool that allows small businesses to sell their products at scale and reach customers across the world. Whether you’re thinking of starting your own e-commerce store or you’re looking to grow from physical retail to digital, selling online can unlock significant growth opportunities.

In this 2024 National Small Business Week Virtual Summit webinar, you will learn how entrepreneurs and small business owners across the country have utilized e-commerce to grow their businesses.

Topics include:

  • Building a brand and standing out in popular product categories
  • Diversifying sales channels to maximize business growth
  • Leveraging e-commerce to reach a global customer base

Cosponsorship Authorization # 24-1-C. SBA’s participation in this Cosponsored Activity is not an endorsement of the views, opinions, products or services of any Cosponsor or other person or entity. All SBA programs and services are extended to the public on a nondiscriminatory basis.

Amazon logo


Amazon is committed to small business success. More than 60% of sales in Amazon’s stores come from independent sellers—most of which are small and medium-sized businesses. Amazon invests in tools and services that empower small businesses to establish and grow their brands, engage with more customers, and create jobs in their local communities. Amazon’s partnership with small businesses enables big possibilities.

About the presenters
Abby Malchow - Amazon
Abby Malchow
Abby Malchow is a Manager of Small Business Partnerships at Amazon, where she develops and manages partnerships that help drive success for early-stage entrepreneurs and small businesses through delivering programs and investments that support their continued growth.
Read Abby's full bio
Justine Tiu - Co-Founder, The Woobles
Justine Tiu
The Woobles is the internet’s favorite place to learn crochet. In 2020, Justine and her husband, Adrian, co-founded The Woobles and they’ve since taught over 500,000 people how to crochet with their cute, beginner-friendly crochet kits.
Read Justine's full bio
Adrian Zhang - Co-Founder, The Woobles
Adrian Zhang
The Woobles strives to share the joy and confidence of learning something new. Adrian co-founded The Woobles in 2020 alongside his wife Justine.
Read Adrian's full bio
Calvin Quallis - Founder and CEO, Scotch Porter
Calvin Quallis
Calvin Quallis is the Founder and Chief Executive Officer of Scotch Porter, the award-winning grooming and wellness company dedicated to developing multi-purpose products that provide solutions to the real issues men face daily.
Read Calvin's full bio
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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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