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How To Create A Marketing Plan For Your Small Business
Live Event (online)
Black female entrepreneur looking at tablet
Date & Time: May 30, 2024, 1:00pm EDT
Cost: $0.00
Duration: 90 Minutes Language: English Register Now
About the event

Are you overwhelmed by all the marketing choices for your business? Not sure how or where to spend your time and money? It sounds like you need a marketing plan! Without a plan in place, you could potentially waste thousands of dollars and hundreds of hours trying to grow your business.

In this webinar, professional marketing coach and expert Patty Ross will help you create a marketing plan, define your brand, determine your audience and find where to advertise to get a positive return on investment.

A well-executed marketing plan will help you:

  • Define your business strengths, weaknesses, opportunities and threats
  • Set goals for marketing your business
  • Define your target audience
  • Create your Unique Selling Proposition based on competitor analysis
  • Measure and Optimize your Marketing Efforts
  • Define your brand with proper visuals and messaging
  • Determine the tools you will need to execute your marketing plan
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About the presenters
Patty Ross
Patty Ross

Patty, a native Californian, has well over 20 years’ experience in marketing and has been in the online space since 1998 where she developed an e-commerce program for a gourmet gift company into a million-dollar business. She has spent 15 years helping the wine industry gain traction online and has since branched out to help other industries grow their brands including restaurant, financial, legal, health and beauty, motorsports, landscape design, political activism and non-profits. Golden State Marketing, and her other business, California Wine Marketing, were founded in 2006. Patty enjoys

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712 H St NE PMB 98848
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Washington, DC 20002
1-800-634-0245

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