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Grow Your Business with a SWOT Analysis
Recorded Webinar
Duration: 1 hour Language: English View webinar Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.
About the event

In this SCORE workshop, participants will learn how to properly conduct a SWOT analysis to develop growth strategies for their businesses.
Generic SWOT templates (Strengths, Weaknesses, Opportunities, Threats) are easily found and downloaded from the internet. But without expert guidance in researching and completing a SWOT analysis, it may lead to dismal strategic decisions and planning.
This workshop focuses on how to do a SWOT analysis the right way. SCORE mentor John Harmon draws from his prior work in strategic planning roles at Pitney Bowes, Gartner Group and Eastman-Kodak to introduce the SWOT analysis and its benefits.
Take this workshop to get started on applying SWOT’s time-tested principles toward the success of your business.

Download SWOT Worksheet

About the presenters
John Harmon

John Harmon is a SCORE mentor at our Fairfield County (CT) chapter. In addition to providing counseling and workshops for strategic planning, John crafted and oversees "SCORE Select,"  the chapter's education and counseling program designed for clients who have been in business for several years and have revenues in excess of $1 million.

John's previously held strategic leadership and sales roles at Pitney Bowes, Gartner Consulting and Eastman-Kodak. 
In addition to his volunteer work at SCORE, John is an adjunct professor at Fairfield University, specializing in courses on the selection and

Read John's full bio
SWOT Analysis Worksheet
Download this worksheet to identify the strengths, weaknesses, opportunities and threats for your business. This information can help you outline goals and strategies for your business and marketing efforts.
1165 Herndon Parkway, Suite 100
Herndon, VA 20170

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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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