In this webinar, learn how to access four metrics within Google Analytics every marketer should know and how this data relates back to actionable goals.
Google Analytics Beginners: How to Setup and Measure Conversion Goals
Recorded Webinar
If you already understand how many user are on your site, what your most popular page are and what social networks are performing the best—good job! But do you know how many are completing the actions you want, like downloading resources, completing a contact us form or accessing special offers?
In this webinar learn how to set up conversion goals such as:
- How many users downloaded a resource
- How many users spent time browsing my site
- How many users visited multiple pages on my website
Additional Resources
Actionable Data For Google Analytics Beginners
Google Analytics Beginners: How to Measure Your Homepage Design
Google Analytics Beginners: How to Measure Social Media
Google Analytics Beginners: How to Measure Your Business Blog Performance
Connect with a SCORE mentor for free guidance!
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Emily VonSydow
Emily VonSydow is Project Manager at Bop Design, a San Diego based B2B marketing and web design agency. Emily’s expertise is assisting clients through the website process: from design to development to the final launch. During her tenure at Bop Design she has launched and measured the performance of 100 business websites.
You can contact Emily at emily@bopdesign.com or visit the Bop Design website at www.bopdesign.com. Connect with Bop Design on LinkedIn,Facebook, Twitter or Google+.
In this webinar, learn how to use Google Analytics to determine what components of your current website are a success and which need a makeover.
