In this webinar, learn how to access four metrics within Google Analytics every marketer should know and how this data relates back to actionable goals.
Google Analytics Beginners: How to Measure Your Business Blog Performance
Recorded Webinar
Measurement of a brand’s blog and what to do with that data is a difficult challenge for many new to content marketing. In this webinar, learn how to capture the following data and the actionable changes you can make to an established business blog:
- Determine what types of posts are drawing the most page views
- Evaluate referral and social sources to measure distribution success
- Measure distribution channels and fine tune social sharing
Additional Resources
Actionable Data For Google Analytics Beginners
Google Analytics Beginners: How to Measure Your Homepage Design
Google Analytics Beginners: How to Setup and Measure Conversion Goals
Google Analytics Beginners: How to Measure Social Media
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Emily VonSydow
Emily VonSydow is Project Manager at Bop Design, a San Diego based B2B marketing and web design agency. Emily’s expertise is assisting clients through the website process: from design to development to the final launch. During her tenure at Bop Design she has launched and measured the performance of 100 business websites.
You can contact Emily at emily@bopdesign.com or visit the Bop Design website at www.bopdesign.com. Connect with Bop Design on LinkedIn,Facebook, Twitter or Google+.
In this webinar, learn how to use Google Analytics to determine what components of your current website are a success and which need a makeover.
