Essential Elements of Every Small Business Website
You can no longer think about your website as a nice-looking brochure. Your website is the hub of your entire online presence, and it must function as a marketing asset.
In this webinar, Duct Tape Marketing founder John Jantsch will cover the key features every small business website must have in the world of marketing-activated websites.
Participants will learn:
- How to draw visitors in with a compelling promise
- The key trust-building elements prospects look for
- How to create a "Call to Action" that gets clicks
- How to use content to attract search engines
- How to build a homepage journey for your ideal client
Download the webinar transcript.
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John Jantsch is the founder of Duct Tape Marketing, and has been called the World’s Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. He is a marketing consultant, speaker and bestselling author.
Read John's full bio