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E-Mail Marketing Essentials For Business PART 1 Recorded Webinar
Recorded Webinar (online)
Duration: 1 hour 40 minutes Language: English View webinar Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.
About the event

Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don't yet pay off, this workshop is for you! This Two-Part series will teach basic and advanced techniques to propel your E-Mail efforts.

Part 1:

  • Marketing plan basics and why it is important for your e-mail marketing

  • The latest e-mail marketing statistics and why e-mail is still the #1 marketing tool

  • The 5 C’s of E-Mail Marketing Basics-Collect, Calendar, Create, Consistency and Clean

  • How to create a content calendar with a complimentary digital version sent to all students

  • How to pick the E-Mail platform right for your business

  • Anatomy of E-Mail design

  • Subject Line tips

  • Best times and days to send E-Mails

Webinar Presentation
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712 H St NE PMB 98848
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Washington, DC 20002
(805) 367-3292

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