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You've got a strong business brand, but how well does your personal brand support it? Here, Gini Dietrich shares her advice for creating a personal brand. Read more

A brand audit is a checkup that evaluates your brand's position in the marketplace, its strengths and weaknesses, and how to strengthen it. Read more

Expanding your small business internationally can protect your company from swings in the domestic economy, boost your brand image and grow your sales. Read more

Building a strong brand doesn’t have to drain your business bank account. Learn the essentials to develop and promote your business brand. Read more

Every year, Interbrand releases its list of the best 100 global brands. Here are eight lessons you can learn from the world's top brands. Read more

Cynthia Knapic, Head of Animoto for Business, explains how small businesses can best incorporate video into their marketing strategies. Read more

Want to extend your business brand to mobile? Learn six strategies to consider for your mobile marketing strategy. Read more

If you want to start a restaurant, there’s no better time. How can you make your new restaurant stand out from the crowd? Follow these 12 steps. Read more

It’s every entrepreneur’s dream to come up with the perfect new product guaranteed to fly off the shelves.How do you market your new invention? Read more

Join this presentation for tips on using branded retail packaging, apparel and swag. You'll learn how to make a lasting impression to turn heads and turn profits. Read more

Want to try entrepreneurship? Depending on your skills, available hours and budget, there are plenty of part-time businesses you can start. Read more

Collecting data about your customers enables you to gain valuable insights into who your customers are, where they live, and their purchasing behaviors. Read more