Wendy Dickinson is the founder of Ascend To Sell LLC. She coaches small business owners in navigating the psychology of the M&A process. Raised with small business in her blood, Wendy is from a family of entrepreneurs. Wendy knows the advantages of preparation and execution on your vision. She is passionate about seeing business owners reap the rewards of their efforts. She works to educate them about the M&A process, using a growth mindset and self-awareness. Wendy positions her clients for a successful transaction by guiding them through the process with purpose.
Wendy holds a Master’s in Counselor Education from the University of Virginia, a Bachelor’s degree from the University of Mary Washington, and certification from the International Coach Federation. Previously, Wendy has done a Fortune 1000 exit. She has also worked as an outpatient therapist.

