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Caroline Jerome is a partner and chief creative officer at TBGA, a consultancy that provides next-level branding and marketing. She is an ardent proponent of the value of art and design in business. Caroline has over 20 years of experience designing brands that corporate, government, and nonprofit audiences will remember and appreciate. In addition to her work at TBGA, Caroline is a NYS Library Board Trustee and AIGA Design Leader.

white woman working on a logo for a small business holding yellow paint chip
Why Small Business Owners Need to Start Taking Design More Seriously
The competition for attention has never been fiercer, and small businesses need to use every tool at their disposal to stand out
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