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This free online business workshop will help you identify your company's target market by demographic, psychographic, behavioristic profiles as well as addressing other market segmentation techniques. Apply these strategies to your business or business idea with the worksheets provided in the
This free online business workshop will help you develop your pricing strategy for your product or service using market research, pricing models, and other pricing techniques. It will also help you determine if your prices are working for you. Apply these techniques with the worksheets
In this post, you will learn what events trigger a need to update your business plan, how updating a business plan differs from creating the original, and who should be involved in the updating process. Do I Need to Update My Entire Plan? Rarely is a complete update required, but frequently
When you apply for a job, you get one shot — one resume and cover letter — to present to a potential employer and hope, out of hundreds of applicants, they choose you to interview. A business plan is no different. In this post, you will understand which sections of the business plan
This free online business workshop provides step-by-step instruction on how to successfully develop your business plan.  
Running a business without a plan is like running down the street with a blindfold on. A business plan removes the blindfold, creates a map, and prepares you for the certain bumps in the road. In this post, you will discover what a business plan is, why you need one, and what style is best for
Please note: you will be asked to register twice to view this workshop. We apologize for any inconvenience. A business plan is an essential road map for business success, but few small businesses ever complete a plan due to over-complicated approaches that entail too much theory, writing and
Business Planning: How to Start Your Business on the Right Track The journey of entrepreneurship begins with a single step, but the ones that follow often determine how successful your small business will be. One person who knows that path well is David Albright. David is an active SCORE business mentor with extensive experience in the consumer products
Business plans are a beautiful thing. Done right, they provide you and your cofounders space to give real shape to your shared vision. They have the added (and practical!) benefits of attracting big backers, briefing potential partners, and rallying would-be advocates around the power of your
I’ve been writing about small business for a long time, and back when I started, it was standard advice to create business plans looking far into the future—five, 10 and even 20 years. Of course, in the last few decades, business change has been happening at the speed of light, and

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