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How CRMs Really Help Small Teams Customer relationship management (CRM) is an important aspect of any business. But CRM is particularly important to small teams. For the small team, each employee (including the owner) is often juggling multiple roles, all while working toward the ultimate goal of meeting customers' needs.
How to Assess the Cost of Technology Solutions The cost of owning and operating a technology product or service over time is referred to as the Total Cost of Ownership (TCO). Since the TCO may be substantially higher than the initial upfront cost, a TCO comparison can help you decide between competing solutions that at first glance may seem
How to Decelerate Cash Outflow Decelerating cash outflow in your business enables you to hold onto cash longer so you have more money available and more flexibility in your business. Here’s a closer look at some ways to decelerate cash outflow. If you have any question, don't hesitate to reach out to mentor to
How to Protect Yourself When Buying Technology For most business owners, buying business related technology is a stressful endeavor. Spend too little or go too low tech and you’ll find yourself needing to upgrade almost immediately. Spend too much or go too high tech and inevitably the manufacturer will come out with a new version or
SEO 201: Q&A with Jim Christian, Director of Global SEO at GoDaddy Search Engine Optimization (SEO) In SEO 101, we talked about the basics of search engine optimization, or SEO. What is it? Why does it matter so much to the success of your business, both online and off? How much do you need to invest to improve your search rankings? That’s all important
How to Run Your Business from a Browser It’s never been easier to start and run a small business. Not easy, mind you, but much easier thanks in large part to a wide range of low-cost, easy-to-use cloud-based applications. 
Improve your understanding of the most important marketing and lead generation tool in today’s digital world. In this webinar, learn how to access four metrics within Google Analytics every marketer should know and how this data relates back to actionable goals.  Goal 1: Where
No business website can afford to stay static for very long. As technology and market conditions change, a company’s website must follow. Customers’ evolving needs demand that periodic redesigns take place. It's best to know what’s involved in the process and what you can
This free online business workshop will help you establish a functioning website for you company by providing navigation, design, content, customer service techniques as well a strategies to drive traffic to your website. 
Break the vicious cycle of remaining small just because your company is small TODAY. Nobody likes to give the impression of a small, fledgling company, even if it’s true. But today, it’s possible to use inexpensive techniques to present the image of a large, professional company,

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