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How to Drive Business Success Through Personal Branding In today’s highly social marketplace, the brand you develop for your business may not be the only brand that affects your business. Entrepreneurs are realizing that they are visibly connected to their business more than ever, and developing their own personal brand online can help to engage new
Social Marketing: Enhancing Social Networks for Small- Business Marketing The world is engaging more and more in social media, and that includes your customers and, more importantly, your potential customers. You may be active on social media personally, but how can you engage in social media marketing to support your business goals and raise awareness about your brand
Have you dreamed of having an impressive Web presence to attract more customers? Does your current online presence leave you wanting more - or maybe just overwhelmed - but you’re not sure how to sort it out? The good news is you don’t need to do everything - you just need to do the
Would you love to have a business blog that attracts prospects, fills your sales pipeline and converts buyers? A study by Curata, Business Blogging Secrets Revealed, examined the habits of a group of business bloggers they called the “10K Business Blog Club”—those who average
3 Considerations for Creating an Online Store For businesses looking to take advantage of the popularity of online commerce, setting up a way to sell products or services online is often the first step to success. If you’re thinking of starting up an electronic storefront, keep these three “B’s” in mind as you plan:
In the recent SCORE webinar: "5 Steps to Grow a Strong Online Presence," SCORE Mentor Edison Guzman shares tips on how small businesses can grow a strong online presence in five steps. Below are five steps you can take to grow a strong online presence for your small business.
Market Your Bar or Restaurant Using Ratings & Review Sites Any bar or restaurant owner can’t help but be aware of the power online ratings and reviews have to generate traffic for your establishment. Ratings and review sites are important not only because consumers turn to them when seeking bars and restaurants, but also because search engines are
3 Big Business Online Strategies for Small Businesses Not one of the major brands in market today started that way. The majority of these giants started small, and through a combination of perseverance, smart strategy and a little luck, came to be the worldwide household names we know today. So what online strategies can small businesses learn
How to Monitor and Respond to Reviews of Your Bar or Restaurant Learn the best ways to monitor and respond to online reviews of your bar or restaurant.
Designing Your Restaurant’s Website Getting the right look for your bar or restaurant website so it attracts customers, informs them about what you offer, and keeps them engaged can be challenging. These days, there are more and more bells and whistles you can add to your site to stay on the cutting edge. Mark Drake, CEO of imSMB.

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