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It seems small business owners’ use of social media as a marketing tool may be stalling. According to the most recent American Express OPEN Small Business Monitor, over 40 percent of U.S. small business owners don’t use social media for their businesses. What’s more, the
12 Twitter Activation Tips for Small Business What if you had a way to tap into the thoughts and feelings of some of your customers – and could do it in real time. Might that be valuable?
In 2011, the Get Your Business Online program, along with partners like SCORE, set out to help businesses get found online. After going to every state in the U.S. and working with thousands of business owners, we realized there’s a lot more work to do to help businesses take advantage of the vast
Great Ways to Grow Your Social Media Following For small businesses, social media is becoming more important all the time as a way to get noticed, build a brand and attract and engage with customers and prospects. 
4 Ways to Use LinkedIn to Connect to International Clients For most small business owners, establishing an international presence is an important rite of passage. After all, according to the U.S. Small Business Administration, more than 96 percent of the world’s consumers live outside of the U.S. That’s a huge customer base just waiting to
Is it really possible to make money from social media? This has become a hot topic as more businesses plan to increase their online advertising budgets. The answer is yes – you can see a positive return on investment from social media marketing. However, it will not be done by just
Do you know how to transform your social media followers into buying customers? Join the executives of LYFE Marketing and learn their secret strategies to generating more followers, leads, and sales for businesses using social media marketing.   To convert revenue-generating traffic from
It’s a New Year and we all want to get organized – doing more in less time.  Social media can be one of those key areas for examination.  How can we stay active and engaged while not getting sucked into a social media time black hole? Here are a few templates and tools I
By now, you know that social media is a power player in the game of search engine optimization (SEO), with seven of the top 10 ranking factors now involving social media. People talking about what you do on Facebook, Google+ and other social networks, and linking to the amazing content on your
Business Owners: Don’t Leave Out LinkedIn Business owners, startup entrepreneurs and self-employed professionals are more active in social media than ever before. But some are making a big mistake by leaving LinkedIn out of their high-priority list.

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