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SCORE recently released an infographic that provides tips on mobile marketing. 64% of decision makers read email on their phones, so learning mobile marketing strategies is critical to success. Small business owners must ensure their websites are optimized for mobile viewing,
Give Before You Take: Utilizing the Law of Reciprocity in Networking As a small business owner, you have to show that you’re one of the good guys. It’s what gets you loyal customers and heartfelt referrals. That being said, when you’re trying to grow your small business, it’s important to build trust and rapport. In essence, growing your
Podcast: Networking With a Purpose The SCORE Small Business Success Podcast features interviews with the best and brightest in the world of small business, covering topics such as business plans, financing, marketing, human resources, SEO, social media and more. In this podcast, SCORE mentors chat with Sara Hand about
How to Monitor and Respond to Reviews of Your Bar or Restaurant Learn the best ways to monitor and respond to online reviews of your bar or restaurant.
5 Ways to Make Your Bar or Restaurant Stand Out From the Crowd Your customers have many choices these days when they go out to eat, drink and socialize. How can you ensure your bar or restaurant stands out from the crowd? For a bar or restaurant, getting involved in the community is key to success. Here are five ways to make your establishment stand out.
How to Choose a CRM for Your Small Business You're sick of typing CTRL + F all the time, searching through your emails, Excel and Google Drive, as you try to manage your growing customer base. You used to be able to remember all your profound client relationships, but, all of a sudden, business is booming and you have so many customers
  Could you possibly be confusing your prospects with business jargon? I’m sure you wouldn’t do it intentionally, but if you don’t pay close attention you might still be doing it. For example, just the other day I got an email asking me if I’d be interested in
You’ve always known that repeat, long-term customers are a good thing for your business. But did you know how good? This month we’ve gathered statistics that tell the true story of the impact customer loyalty has on a small business’s development in the SCORE Infographic,
Looking for a way to measure customer value? We talk about customer value but how do we measure it?  For those of us with a small number of clients, customer value has a face and voice.  We know which customers we love to work with – who appreciate our company and our services.
Winning Them Over is The Key to Growth Small businesses are more responsive! Customers tend to prefer small businesses, too: small businesses meet or exceed customer expectations more often than big businesses. 

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